Independent, conflict-free and passionate about your business

For 30+ years, GSE has been committed to the success of our brand partners. We strive to help corporate clients drive their business by efficiently and effectively leveraging their sports sponsorship investments.

Our Story

Invest in Sports

Drive Brand Awareness & Equity

Our clients drive brand awareness and increase brand equity in the minds of their customers and consumers by leveraging sports properties in their marketing promotional mix. An association with a sports property amplifies and authenticates a brand’s position in the marketplace both on a national and local level.

Build an Emotional Connection

A person’s taste in music and fashion will change many times during their life, but a fan’s team loyalty stays with them forever - being a fan is a cradle-to-grave experience. Investing In sports properties enables our clients to borrow the equity from this loyalty to build lasting connections.

Increase Sales

Demand is defined as the ability and the desire to purchase goods and services. An association with a sports property is a strong way to increase sales by building emotional connections with our clients and influencing purchasing demand.

Enhance Corporate Culture

Sport investments enhance corporate reputation, motivate staff and offer B2B networking opportunities for our clients. The goal is to provide a two-way partnership that supports multiple business objectives. We Bring sports sponsorships to life by connecting properties to consumers and advancing our client’s goals.